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The Competitive Strategy: Techniques for Analyzing Industries and Competitors

The Competitive Strategy: Techniques for Analyzing Industries and Competitors

Lowest online price: 899.00 566 (37% off)
Language English
Contributor(s) E. Michael Porter
Binding Paperback
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Product Description

Competitive Strategy: Techniques for Analyzing Industries and Competitors is one of the path-breaking books on business management. The sensational writing style and very simple explanation of all aspects make this book very interesting as well as engaging. However, the best feature of this book is the wide and extensive coverage of the topic along with the path-breaking discussions. This book has become immensely popular and has been translated into more than 19 languages. This is the 60th reprint of the book, which shows the popularity of this book.

This book is designed to make business management very simple and easy. Hence, this book uses very simple and lucid language and the tone of this book makes it ease even for a common person understand the content. This book begins an introduction of the topic. It then focuses on the five important factors which drive the industry competition. The author presents a unique and innovative perspective on understanding and analysing industry competition. This perspective has become so successful that leading companies across the world have changed their way of potential competition assessment and have accepted the view of this book.

Michael Eugene Porter is regarded as a leading authority on competitive strategy in industries. He completed his MBA degree as a George F. Baker Scholar from Harvard Business School, and also pursued a Ph.D. from Harvard University in Business Economics. He also holds a degree in mechanical engineering from Princeton University. He works as a professor at Harvard Business School.

This edition of the book is available in paperback binding for online shopping. It has an ISBN 10 number of 0743260880 and ISBN 13 number of 9780743260886.

Product Features

  • Business And Economics
Product Details
Language English
Publication Date December 26, 2003
Publisher Simon & Schuster
Contributor(s) E. Michael Porter
Binding Paperback
Edition Export
Page Count 432
ISBN 10 0743260880
ISBN 13 8601300413426
Dimensions and Weight
Product Weight 478 grams
Product Dimensions 15.5 cm x 2.8 cm x 23.5 cm
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