About IPL Cricket and Commerce: An Inside Story
Is cricket your passion and you don’t let any news on it skip from under your nose? Are you an avid fan of IPL cricket matches and do not miss any match? If your answer to both these questions is a yes, then this book is just for you. The book, IPL Cricket and Commerce, reveals the inside story on the world of IPL and dwells into various aspects of it. It talks about the birth of the idea for this book, to the people who initiated it, the formation of franchisees, their owners and the politics behind it. Published by Roli in the year 2009, the book is written by Alam Srinivas and Tr Vivek. This is a paperback edition with ISBN details 817436711X and EAN 9788174367112 and has now one of the popular books online.
The book discusses the versatile impact that IPL has made on the socio and economic status of India. With a few wise decisions and the right timing, Lalit Modi, the brain of IPL, made it a grand success in no time. The fact that IPL has mostly been in news for wrong reasons has been used by the authors to narrate the real story. It was sheds light on how its head honcho, Mr Lalit Modi, has been keeping the IPL fire burning consistently by blending money with sports.
The author, Alam Srinivas, is a Business Editor of Open, a weekly news magazine and the Executive Editor for Money Today. He has been a feature and business writer for nearly a decade and has made some amazing contributions towards Economic Times, Business Today, Outlook and Business Standard. While Tr Vivek has specialized in analytical pieces on the nexus between business and politics and other forms of corporate corruption.
If you have been a keen follower of the IPL series, then you will thoroughly enjoy reading this book. So, go through Junglee to buy book online and get a deeper understanding and harsh reality of that exciting and entertaining sport - Cricket.