Managerial Economics by the authors G. Geetika, Piyali Ghosh and Purba Chowdhury is a useful book on economics for the students of Business Management.
This book will help the students score well in their exam as this edition has got complemented with two new chapters named Exercises and Cases. These new edition will further help them in putting their theory knowledge to practical with the case solving matters. The book also let the students test their own knowledge and give a strong base in Macroeconomic chapters by doing self evaluation through exercises.
The book focuses on Macroeconomics. The book is divided into four parts with chapters dealing with the aspects of Managerial and Macro Economics. Chapters like Principles of Economics, Demand & Supply, Monopoly, Oligopoly, Consumer Choices and Preferences, Consumer Behaviour, Competition, Demand Analysis, Market Structure, etc. and many more significant chapters covering the entire syllabus on economics prescribes in Business Management studies.
Suitable examples have been brilliantly illustrated with graphic works and lucid language to explain them the complicated concepts of economics and everything related to the managerial decision making.
Buy online the paperback edition of Managerial Economics that has been published by McGraw Hill Education Pvt. Ltd. with an ISBN-10: reference number of 0071078037 and an ISBN-13 reference number of 978-0071078030.
Piyali Ghosh & G Geetika are lecturer and professor respectively at School of Management Studies in Motilal Nehru National Institute of Technology.